News
Emirates, Canadian Pacific, Opera Gallery, Hermès and Artemide join as partners of the second edition of the Longines Masters of Los Angeles
Wednesday 26th August 2015 Los Angeles
EEM, creator and organizer of the Longines Masters series, today announced its partnerships for the second annual Longines Masters of Los Angeles, including luxury brands such as Emirates, Canadian Pacific, Opera Gallery, Hermès Sellier and Artemide. These prestigious partners join previously announced Longines and Gucci. During the event October 1-4, 2015 at the Los Angeles Convention Center, visitors will immerse themselves in culture and luxury as they receive a front-seat view of the glamour of Hollywood combined with an unparalleled level of competition.
 
Emirates will be the exclusive airline partner of the Longines Masters of Los Angeles. Emirates will transport more than 50 of the world’s best equine athletes competing in the Longines Masters of Los Angeles. During their 11- hour journey from Liege airport in Belgium, the horses will be accompanied by a professional groom and a vet to ensure that they arrive in the best physical condition possible. After being unloaded from the Boeing 777 Emirates Cargo plane, the athletes will caravan down the 405 and arrive at the Los Angeles Convention Center, where they will be escorted into the stables built underneath the Convention Center and remain in quarantine for 48 hours before uniting with their American teammates.
 
Additionally, Opera Gallery will once again serve as the official art partner of the Longines Masters of Los Angeles and showcase its breadth of exquisite pieces that have been curated to reflect the strength and spirit of the Masters. Displayed at the heart of the Longines Masters of Los Angeles’ Prestige Village, the artwork will showcase a selection of diverse contemporary masterpieces by various international artists, creating a unique interaction between the public and these magnificent life-sized works of art.
Artemide aesthetics will be weaved throughout the event, including the VIP Hermès Lounge, where guests can mingle and enjoy many competitions including the Canadian Pacific Grand Prix, Gucci Gold Cup, and Longines Grand Prix.